Capability

Engineered,
not assembled.

Configuration gets a store live. This is the engineering depth behind the partnership — custom Shopify development, complex migrations, and applied AI for the parts of commerce that don't come out of the box.

PLATE VI SE-06 · REV A ASSEMBLY PLAN BUILD LAYERS 01 02 03 STOREFRONT APP LAYER INTEGRATIONS ERP CRM 3PL POS INTEGRATION Ø DRAWING LAYERS NODES REV PLATE SHOPIFY ENGINEERING — ASSEMBLY 03 04 A VI

Build & develop

Shopify engineering

Storefront, platform, and the custom code between them — built to your brand and your roadmap, not a template's limits.

01

Storefront & Theme Development

  • Custom theme architecture
  • Premium, brand-led UI
  • Reusable sections & components
  • Performance budgets
  • Accessibility built in
  • Conversion-ready templates
02

Shopify Plus & B2B

  • Plus store architecture
  • B2B & wholesale channels
  • International & expansion stores
  • Checkout extensibility
  • Shopify Functions
  • Discount & pricing logic
03

Headless & Hydrogen

  • Hydrogen + Oxygen builds
  • Headless storefronts
  • Custom front-end frameworks
  • Storefront API / GraphQL
  • Structured content (CMS)
  • Edge performance
04

Custom App Development

  • Private & custom apps
  • Admin & checkout UI extensions
  • Backend services & webhooks
  • Third-party API bridges
  • Automation & background jobs
  • Internal tooling
05

Integrations

  • ERP & accounting
  • CRM & customer data
  • 3PL / OMS / fulfillment
  • Subscriptions & memberships
  • POS & omnichannel
  • Real-time data sync
06

Performance & Reliability

  • Core Web Vitals
  • Speed & Lighthouse tuning
  • Pre-launch QA
  • Monitoring & error tracking
  • Security best practices
  • Ongoing maintenance

Replatform

Migrations & replatforming

Moving to Shopify is the highest-risk project a growing store takes on — data, URLs, and revenue are all on the line. We plan it so nothing breaks and nothing gets lost.

0
Downtime
at cutover
1:1
URL redirects
mapped
100%
Catalog & customer
data preserved

Also migrating from Wix, Squarespace, PrestaShop, and custom platforms. Ask about your platform →

Applied AI

AI for ecommerce

Not a chatbot bolted onto the homepage. AI applied where it moves revenue and removes work — discovery, merchandising, retention, service, and operations.

01

Product Discovery & Recommendations

  • Personalized recommendations
  • Semantic & visual search
  • Merchandising rules
  • Cross- and up-sell logic
  • Collection automation
02

Content & Merchandising Automation

  • Product copy at scale
  • Metadata & alt text
  • Image tagging
  • Localization drafts
  • Product-page enrichment
03

Predictive Segmentation & LTV

  • Churn & LTV modeling
  • Propensity scoring
  • Dynamic segments to Klaviyo
  • Next-best-action
  • Cohort insight
04

Customer-Service Automation

  • AI response handling
  • Order & shipping deflection
  • Help-desk workflows
  • Escalation routing
  • Brand & tone guardrails
05

Operations & Data Automation

  • Reporting & summaries
  • Anomaly detection
  • Inventory signals
  • Workflow automation
  • Internal copilots
06

Search & Personalization

  • On-site search tuning
  • Personalized landing
  • Behavioral triggers
  • On-site content testing
  • Real-time relevance

Some of these run as fixed monthly Growth Services — like AI customer-service automation. Others are scoped within your capacity or as a project. See how it's priced →

Commercials

Inside the partnership,
or on demand.

None of this is a separate menu with separate rates. How it's delivered depends on the scope of the work, not a sales conversation.

Day-to-day engineering and AI work draws from your reserved monthly capacity. Larger builds and platform migrations are scoped as fixed-price projects, often folded into the Commerce Foundation. And if you only need occasional help, on-demand support is billed by the hour.

See pricing

Three ways it's delivered

  • Reserved capacity — included in the partnership, for ongoing engineering and AI work.
  • Scoped project — migrations and larger builds, priced up front.
  • On-demand — $195/hour, no commitment.

Start here

Tell us what you're building.

A migration, a custom app, an AI workflow, or all of it. Tell us the problem and we'll tell you honestly what it takes.

Get in touch